Swatch new tattoo art inspired collection
By: Farrah Estrella
|Tin-Tin for Swatch|
has teamed up with two new collaborators to create a small collection drawing inspiration
on the world of tattoo art.
Swiss visual artist Emmanuelle Antille, who was inspired by the tattoo work of
Filip Leu, and the French tattoo artist Tin-tin have designed five watches in
the brand’s classic New Gent shape as part of the Swatch & Art collection.
about the collaboration: “I was very proud that Swatch proposed this collaboration
because, to me, it represents a very stylish brand which is constantly
developing and always outstanding with its innovations. For me, Swatch upholds
the reputation and reliability of Swiss watches, but does so in an affordable
way, without being uptight or elitist. My inspirations were, naturally, my
style of tattoos that I have realized quite often and quite well symbolize myself
in their graphics. These are, of course, timeless, quickly identifiable and
immutable drawing: examples of tattoo art in the collective unconscious”.
|Antille for Swatch|
on Sept. 3, 2012 at Swatch stores as well as online.
specially packaged sleeves, adorned with printed extracts from each artist’s