Kendall Jenner named the face of Estee Lauder

By: Farrah Estrella

Kendall Jenner photo by Patrick Demarchelier

Model and reality star Kendall Jenner has been
named the new face of cosmetics giant Estee Lauder. As part of her contract she
will appear in TV, digital and print ad campaigns for the brand.
Kendall, 19, had a breakout year this year, she
walked in all mayor fashion weeks for designers such as Chanel, Balmain, Pucci, Fendi, Marc Jacobs and Givenchy just to name a few.
It is a great move for Estee Lauder, the company
is trying to appeal to a younger audience and hiring Kendall does exactly that.
She is young, beautiful and a social media powerhouse.

As part of the
Kardashian family, she practically grew up in front of the camera in reality
shows.

With over 16 million fans on Instagram and more on
Twitter, she can surely engage and bring the Estee Lauder brand to a younger demographic.

Check out pictures below of her recent spread for Vogue Magazine. What do you guys think?



**Model Kendall Jenner
**Photos by Patrick Demarchelier for Vogue Magazine

 

By Farrah Estrella

Farrah Estrella is an award winning Latina, plus size, fashion, beauty and lifestyle blogger. A native of the Dominican Republic, she was a previous writer for Examiner.com and has been the editor of the Estrella Fashion Report since 2012. Follow her on twitter at @FarrahEstrella and @EstrellaFReport

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