The ‘Girl With Curves x Lane Bryant’ Capsule Collection Launching In September
Hola Estrellitas! I have some amazing plus size fashion news for you guys today. Plus size retailer Lane Bryant is collaborating with Influencer Tanesha Awasthi from the Blog “Girl With Curves”, to launch their first ever blogger collaboration in New York City during Fashion Week in September.
This is a big deal in the plus size fashion industry that a big brand like Lane Bryant is opening the door to Influencer collaborations. I am so happy for Tanesha and they couldn’t have picked a better Blogger for their first collaboration, how exciting!
Malissa Akay, SVP and GMM of Lane Bryant said in a press release about the collaboration: “As fans of “Girl With Curves”, we are thrilled to work with Tanesha on this gorgeous collection”. She also added: “Our brand prides itself on its modern feminine aesthetic and we were drawn to Tanesha’s effortlessly cool and chic personal style. We just knew we had to incorporate that magic into a collection for our clients”.
The “Girl With Curves x Lane Bryant” 20-piece Fall/Winter capsule collection will be available in ALL Lane Bryant stores and online on September 9th. The collection sizes range from size 12 to 28, just like the normal Lane Bryant sizing and according to the “Girl with Curves” Blog, select pieces will be available in size 10/12. The prices of the items range from $35 to 150 dollars.
To celebrate the launch, Awasthi and Lane Bryant are introducing the “Girl With Curves x Lane Bryant” collection in New York City during Fashion Week with an exclusive pop-up shop in Tribeca starting on September 9th through the 10th. You will be able to shop for the “Girl With Curves x Lane Bryant” collection and meet and greet Awasthi at the pop-up shop. Sign up to attend the event on the “Girl With Curves” Blog.
I am looking forward to seeing the collection in person at my local store and trying some of the looks on. Check out a few more pictures from the collection down below worn by Tanesha of course.