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Soft Surroundings Opening First Store in Tampa

Soft Surroundings grand opening in Tampa at International Plaza Mall
Soft Surroundings Grand Opening At The International Plaza in Tampa. Photo by Farrah Estrella

Hola Estrellitas!! I have very exciting news. Women’s retailer of apparel, beauty, and home items Soft Surroundings is opening their first store here in Tampa at the International Plaza Mall this week.

The Grand Opening festivities, which will be held all day on Friday, August 16th from 10am to 9pm, will be open to the public, and will consist of complimentary sweet treats, champagne and incredible beauty treatments for all who attend. Additionally, an incredible gift bag full of merchandise will be given to the first 100 customers in line.

Tampa fashion blogger at the opening of Soft Surroundings Store at International plaza
Soft Surroundings Grand Opening At The International Plaza in Tampa. Photo by Farrah Estrella

“We couldn’t be more excited to finally bring a Soft Surroundings store to the Tampa area, especially to International Plaza,” said Sr. Vice President of Retail, Danny Boddy. “Our brand is all about slowing down life’s rigorous pace and taking the time to rejuvenate and take care of one’s self. We feel strongly that this is something that the women throughout the Tampa Bay area can relate to and we are excited to give them an opportunity to experience what we are all about. We offer beautiful apparel, luxurious bedding, and beauty solutions, all hand chosen for today’s busy woman. Our passion for customer service and the integrity of our brand gives us the ability to share our story and hopefully make our customers’ lives a little more fulfilled and enjoyable.”

Soft Surroundings grand opening in Tampa at International Plaza Mall

The Tampa location will be the 80th store for Soft Surroundings and is the sixth store to be opened in Florida, following Miami, Jacksonville, Estero, Sarasota and The Villages.

I had the opportunity to attend their VIP Media and Influencers event today and got a sneak peek of the store before the grand opening and guess what guys? They carry plus sizes up to a size 3x, how exciting!! This was my first-time setting foot in one of their stores and I was eager to try things on.

Check out a few pictures from the VIP Media & Influencers preview below. Don’t forget to stop by the Soft Surroundings Store at the International Plaza Mall in Tampa or shop online at www.softsurroundings.com.

Soft Surroundings grand opening in Tampa at International Plaza Mall
Soft Surroundings Grand Opening At The International Plaza in Tampa. Photo by Farrah Estrella
Soft Surroundings grand opening in Tampa at International Plaza Mall
Soft Surroundings grand opening in Tampa at International Plaza Mall

By Farrah Estrella

Farrah Estrella is an award winning Latina, plus size, fashion, beauty and lifestyle blogger. A native of the Dominican Republic, she was a previous writer for Examiner.com and has been the editor of the Estrella Fashion Report since 2012. Follow her on twitter at @FarrahEstrella and @EstrellaFReport

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